Marketing Game, WebGL, Runner Game
To take it to another level, boohooMAN decided to launch their first 3D animated game. On 15th September, in line with the launch of their new skate collection, boohooMAN have released their new game Streetskater, in collaboration with Boo Johnson. The team at Gamearound had a challenging but fun mission – to create an entertaining, engaging and visually appealing game. Challenge accepted!
Inspired by the most recent skate campaign shoot the game is set against the sun bleached, palm lined streets of LA. Players can perform tricks and dodge cars and obstacles as they skate through various levels.
To spice up the things, the avatar character is clothed in a choice from the Skate range of sweaters, T-shirts, and track suits. Players can select their preferred skateboard and hit the street, gathering coins, magnets and power-ups whilst performing tricks and jumping or ducking obstacles for maximum points on the game leader board. They can also compete against their friends by sharing their high score.
In addition to the fun experience of playing the game, boohooMAN wanted to reward their players with special prizes and rewards to promote their new products.
Therefore, we included an option in the game where players can enter their game handle and email address to join the prize draw. The only condition: to complete several points thresholds and they will receive promo codes for up to 40% discounts and free shipping vouchers.
This was a great way to reward the players and grab their attention towards the new collection of boohooMAN.